Jailyard provides full service digital solutions for all types of businesses (from influencers, to startups, to enterprise level ) who are looking to get better results through their digital systems. They work with these businesses to improve and reiterate their digital systems in order to produce the most impactful results moving toward their objectives.
For their brand, the guys at Jailyard wanted something simple and clean, but also memorable and meaningful. My idea was to use their already unique business name to create something that sets them apart from all the other services in their industry and would make a lasting impression on their audience.
The barbed wire icon in their logo realizes this idea, and also incorporates a "J" shape into one of the barbs, tying the symbol to their name and solidifying their identity.
